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It is important to identify what stage of the purchasing process the prospect is in; leaving data does not necessarily mean that the person wants to buy; For this, the list in the development and the list of prospects must be related.
For this reason, we identify three moments in the decision to purchase a house:
When you leave data: Normally when a person leaves data it Telegram Number Data is because they have some interest in the product or service that is being offered, but they do not necessarily want to buy at the moment and we must take this information into account since it will be a factor that will determine if they can become a customer.
When they are profiled: This stage is when prospects give us information such as type of income, what type of property they are looking for, how they can pay and, above all, if they want to be contacted to move on to the next step, which is a visit to the property.
When you schedule an appointment: This is the last stage, since you previously left us all your information to be able to make a visit, which is very important because it is now easier for us to close this sale.
Taking a project as a reference, in Table 1 we can see the effectiveness of response in calls and scheduled appointments, depending on the behavior of the prospect.
This is the number of sales made, as well as relating the purchase date to the date the prospect first became interested in the project. A sale through digital means takes between 3 and 6 months to complete. The estimated ROI of the project that we have taken as a reference is seen in table 3.
If you want to obtain a format with the metrics you should request to generate results for your business, using real estate digital marketing, download the following ebook or request.
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