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Look for inspiration and don't underestimate analytics It is usually the case that at the beginning of blogging we show great ingenuity in the selection of topics. Over time, however, we can stand against the wall with the feeling that we are no longer able to muster. text will not be noticed if you do not take care of matching it to the recipients' queries. Numerous tools come to the rescue in this situation, which allow you to get to know the specific queries of Internet users. Below are some of them: answer the public, Google Trends, Keyword Planner, senuta, Buzzsumo.
How to run a good blog? Key word: usefulness The first thought that should guide you when developing content for a company blog is that it must be perceived as unique and valuable to your users. Put yourself in the shoes of your potential audience: what factors would make the article catch your attention? Remember that the content written for the web is china phone number list governed by its own rules and there is no place for "pouring water". Unreliable information, substantive errors, repetition of information, lack of a clear thesis - all this will make the reader leave your blog quickly. Take care of an attractive form and visibility Finally, it is worth emphasizing that even the most thoughtful and interesting blog article will not be very popular if we do not also take care of its attractive form.
The lack of adequate photos, graphics, bullet points and lengthy paragraphs make it difficult to read the text, making our previous efforts in vain and the reader will leave our site. For this, it is necessary to take into account the issues related to the visibility of your content, which you can read more about in the article: How to run a blog? The key is the symbiosis of SEO and Content Marketing . For my part, I would like to add that although thematic diversity on the blog is attractive from the reader's point of view, going beyond its framework may blur its vision and may become incomprehensible in reception. Too much subject freedom will prevent you from achieving your goals.
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