provides answers to many interesting and

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To check it, you need to create a " post impressions" or "post comments " filter , and we will see data about people who saw or commented on our posts and made a purchase in our store.  whether the content we create contributes to conversion. 3. Funnels Facebook Analytics also allows you to create various types of funnels. Based on the example mentioned above, in the context of shopping, we can create a funnel based on people who reacted to our post and converted in our store.

Such a basic funnel may consist of the following events: Post Reactions Pageviews View Content Add to Cart purchase 4. Application In the overlapping tab, we can check to what extent we reach the same peoplt differe channels india phone number list of our activity. We can select groups of people consisting of users of our website, Facebook page or Instagram profile. In addition, we can also verify the overlap of our audiences in the context of the operating system (IOS and Android). The more the diagrams overlap, the more we reach the same users, the more divergent the users are.



Cohorts Cohort analysis  important aspects for different types of businesses and activities. One of the pieces of information that we can learn using cohorts may be the degree of loyalty of our customers in the online store. For example, by selecting the purchase to purchase parameters, we will see customers who return to our store again, making purchases in it at a certain time. 6. Persons By analyzing the people tab, we can learn a bit more about the users of our website, Facebook page or Instagram profile.